Saphir Renovateur vs Pommadier – What’s the Difference? If you’ve started exploring the world of high-quality shoe care, you’ve probably heard about Saphir
The Ultimate Shoe Brush Guide
When I first got into shoe care, the only brush I knew was the classic horsehair. Anything beyond that felt like expert-level stuff. In fact, even when I was
Are Cedar Shoe Trees the Best?
Are Cedar Shoe Trees the Best? Let’s Break Down the Myth. If you've ever shopped for shoe trees in the U.S., chances are someone has told you that cedar shoe
5 Proven Tips to Make Leather Shoes Last Longer
There is nothing worse than getting a bad return on investment. And often, when it comes to physical goods, that investment is cared for by our own actions, or
The Ultimate Guide to Shoe Trees: Types, Benefits, and Best Picks
Shoe trees are an essential tool for maintaining the shape, longevity, and freshness of your footwear. Whether you own dress shoes, sneakers, or boots, the
Saphir vs Paul Brunngard: Renovateur or Reviving Cream?
In the rise of shoe care and shoe refurbishment, we often come to the comparison of Saphir vs Paul Brunngard. So, in today's post/video, we look at two of the
5 Minute Shoe Care
The 5 minute shoe care video presented is not to show you any magic that you can possibly create in 5 minutes. It is a video to show you that good share-care
Reviving Cream – A Great New Conditioner
The Reviving Cream by Paul Brunngard is one of my favorite new products. It is a great conditioner to have on hand to upkeep your shoes in a quick and timely
Are Toe Taps Necessary?
Are toe taps necessary? This is a question many will ask themselves when entering the world of fine footwear. Prior to this, the idea of the toe tap probably
Stock Up On Saphir – Exclusive Savings
Are you low on your Saphir product? Are you able to get to NYC easily? If so, then stock up on Saphir this October 5th at the New York Super Trunk Show. The
Do Not Condition New Shoes
Do not condition new shoes. That simple rule will ensure you never prematurely ruin a good, new pair. Wear your shoes, condition later. I never understood why
Shoe Shine Don’ts: Top 5
There are many shoe shine don'ts in the world of shoe care, but here we will focus on these top 5. I see and hear about constant mistakes people make when
Do Not Wear Brand New Shoes In The Rain
One would think that it is common sense to not wear brand-new shoes in the rain, and of course, I won't lie and say that I have never done it. But after doing
Recommended Shoe Cobblers
My Recommended Shoe Cobblers Shoe cobblers are having a revival thanks to social media. Their skills are finally being spread in real-time videos thanks to
A Cream For Every Shoe Color
Back when I was a professional shoe shiner, some 13 years ago, few colors were offered for shoe care. This is probably why many people thought it was necessary
How To Fix Your Shine
Knowing how to fix your shoe shine may not come easy to most but after practicing a few times it will become natural to all. The major downside of applying a
The Ultimate Cleaning Shoe Brush
The Wild Boar Cleaning Shoe Brush For years, most of us only knew about horsehair brushes. Then the world of shoe care exploded and all of a sudden there
How To Use The Sole Edge Iron
How to use the sole edge iron is probably not a question you ever thought you would ask. But as the shoe care community and craze grows larger, new tools are
Saphir Comes To NYC!
Saphir is coming to NYC! Next Saturday, October 14th, Saphir showcases at the New York Super Trunk Show as the Platinum Shoe Care Sponsor. And if they match
Saphir Shoe Care – U.S. Trunk Shows
Saphir shoe care brand embarks on a U.S. Trunk Show tour (really just two spots) tackling both the East Coast and the West this October. It is not often that
How To: Tidy Up Your Sole Edge
To tidy up your sole edge is often a detail we overlook. We are more often focused on the upper often forgetting that an unkempt sole edge is among the most
Shoe Care Guide – Why Is It Important?
A shoe care guide is the basic knowledge we all need to upkeep our shoes. Higher-end shoes are an investment and the more that you know how to look after that
What Is A Mirror Shine?
What is a mirror shine? It might seem like a trivial question but the reality is that it is often misused. And if you really want to be snobby about it, even
Video: How To Quickly Tidy Up Your Leather Footwear
Shoe care doesn't have to be intense or take a long time. More often than not, like any kind of routine, if we simply start a regular schedule of



































