As a shoe guy, my wife thinks that when it comes to shoes, I can do anything. The Magic Man of shoes, so to speak ;-) Little does she know that while I know
Brown Shoes with a Navy Suit: Style Guide
Back when I worked on Savile Row, wearing a suit and tie every day was second nature. And even though I was in London where the rules is 'No brown in town,' I
How To Avoid Blisters: Softening Your Shoe’s Heel Counter
Blisters can turn a great day into a painful one, especially when they come from new or stiff shoes. One of the main culprits is the heel counter—the firm back
How to Wear Spectators: A Guide to Rocking Two-Toned Shoes
Spectator shoes have long been a bold choice, often seen as too flashy or impractical for everyday wear. But as dress codes continue to relax, there’s no reason
A Guide To Wearing Belts
A Guide to Wearing Belts In this guide to wearing belts, we explain our ideas about how belts should be worn with your various wardrobe choices. Ready-made
How To Wear Black Suede
How To Wear Black Suede The reality is that wearing black suede is no different than wearing black calf, especially in 2022 where most dress code rules
Shoe Shine Don’ts: Top 5
There are many shoe shine don'ts in the world of shoe care, but here we will focus on these top 5. I see and hear about constant mistakes people make when
How To Fix Your Shine
Knowing how to fix your shoe shine may not come easy to most but after practicing a few times it will become natural to all. The major downside of applying a
How To Use The Sole Edge Iron
How to use the sole edge iron is probably not a question you ever thought you would ask. But as the shoe care community and craze grows larger, new tools are
How To Get Rid Of Leather Creases
How to get rid of leather creases is a question often asked. There is a huge obsession with creasing in one's shoes and the idea to either prevent it or cure
How To Install Sole Guards With Toe Taps
How to install sole guards with toe taps looks easy in a short video, but actually takes some level of skill and practice to become truly proficient. I have
How To Measure Your Feet – Part 1 – Getting Your Outline
Measuring your feet is not always as straightforward as it might seem. The wrong measurement can result in the shoes being made incorrectly, at least in size.
How To Add Initials To Your Shoes
Adding initials to your shoe's sole is not as difficult as it may seem. Here we look at how even amateurs can add their own initials onto wait part of their
How To: Tidy Up Your Sole Edge
To tidy up your sole edge is often a detail we overlook. We are more often focused on the upper often forgetting that an unkempt sole edge is among the most
How To: Punch an Extra Hole Into Foowear With Straps
Need some extra tightness in your jodhpur boots or monkstrap shoes? If you have skinny ankles with low insteps like I do, I bet you have felt the
Video: How To Quickly Tidy Up Your Leather Footwear
Shoe care doesn't have to be intense or take a long time. More often than not, like any kind of routine, if we simply start a regular schedule of
How Dress Shoes Should Fit
How dress shoes should fit can be a complex question. Many men are wearing the wrong shoe size, especially those in the US. It is not a stab at American men, it
How To Prevent Over-Conditioning Your Shoes
Over-conditioning your shoes can cause harmful effects. This post will seem trivial to many but the reality is that it is not trivial to most if you do some
Educational Video Series – Conditioning Your Leather Shoes
Here is a quick video on how to apply conditioner/renovator to your leather shoes with a brief description of your Do's and Don'ts. Product used:
How To Patina Video – An Introduction
Another brief look into the art form that has taken the shoe industry by storm. Here, the basic steps are shown in order to get started on your own patinas
Shining Museum Calf – With Saphir
Over the years, I have seen a lot of questions about museum calf and how to shine it. Allow me to share a couple of pointers here so that maybe your questions
Saphir Burgundy Wax Polish – Good for Earth Tones
There are a few tricks to shoe shining that I have always appreciated using to get an enhanced result to that final shine. One, is using blue wax on black
What I am Wearing Video Series
I have always wanted to give inspiration to those that may not know how to wear bold shoes or have fears of shoes outside of what they are used
Bright Socks – Best for Hot Days
When you live in a cold and/or grey place it is not so desirable to do two things that are frequently done in warmer climates: 1. Wear bright socks and 2. Go



































