Saphir in New York returns this Friday as they present a new Masterclass as well as participate in the NY Super Trunk Show. For all of the Saphir fans local to
Saphir Renovateur vs Pommadier: Which Product Should You Use?
Saphir Renovateur vs Pommadier – What’s the Difference? If you’ve started exploring the world of high-quality shoe care, you’ve probably heard about Saphir
The Elegant Oxford Shoe Shine Masterclass
The Elegant Oxford Shoe Shine Masterclass We’re thrilled to announce two of the most exclusive MasterClasses in The Elegant Oxford’s history—featuring two
Win $500 Worth of Saphir Products
Earning something feels great. But to win Saphir products feels even better! Especially as you almost have nothing to do in order to win them. All jokes aside,
London Super Trunk Show 2025
The London Super Trunk Show 2025 returns for its eighth edition on Saturday, May 10th. The event will feature 14 shoe and menswear companies from around the
Can You Shine Like This?
Did you know I was once considered one of the world’s top shoe shiners? Unless you've been following this blog for over a decade, you might not be aware of my
Saphir vs Paul Brunngard: Renovateur or Reviving Cream?
In the rise of shoe care and shoe refurbishment, we often come to the comparison of Saphir vs Paul Brunngard. So, in today's post/video, we look at two of the
The 2024 New York Super Trunk Show: Report
The New York Super Trunk Show was back for its second iteration the past weekend, with another great shoe day in the middle of Manhattan. 1,200 visitors coming
Free Shoe Shine by Saphir
At the NY Super Trunk Show, this October 5th, there will be a free shoe shine by Saphir service throughout the day. None other than Preston Soto, of The Elegant
Stock Up On Saphir – Exclusive Savings
Are you low on your Saphir product? Are you able to get to NYC easily? If so, then stock up on Saphir this October 5th at the New York Super Trunk Show. The
Shoe Shine Don’ts: Top 5
There are many shoe shine don'ts in the world of shoe care, but here we will focus on these top 5. I see and hear about constant mistakes people make when
The London Super Trunk Show 2024 – Report
The London Super Trunk Show 2024 last weekend was another brilliant shoe day. A new visitor record of over 1,300 people coming to browse the men’s shoe and
A Cream For Every Shoe Color
Back when I was a professional shoe shiner, some 13 years ago, few colors were offered for shoe care. This is probably why many people thought it was necessary
Saphir’s New Website
Saphir has recently made an upgrade to its website. A major update that was heavily needed. The shoe care behemoth's previous website simply lacked the
Saphir Comes To NYC!
Saphir is coming to NYC! Next Saturday, October 14th, Saphir showcases at the New York Super Trunk Show as the Platinum Shoe Care Sponsor. And if they match
Saphir Shoe Care – U.S. Trunk Shows
Saphir shoe care brand embarks on a U.S. Trunk Show tour (really just two spots) tackling both the East Coast and the West this October. It is not often that
London Super Trunk Show 2023 – Main Partner: Saphir
Saphir Shoe Polish and Accessory Company has been the main partner in the London Super Trunk Show since its inception. As the leading brand in shoe care in the
The 2022 World Championship in Patina
Here is a short video to highlight the World Championship Patina Contest in 2022. This contest takes place each year at the London Super Trunk
London Super Trunk Show 2022 – Main Partner: Saphir
For those that may not realize, there is shoe polish and then there is SHOE POLISH. The French Shoe Polish Powerhouse, Saphir, would fall into the
World Championships in Shoe Shining and Shoe Patina 2022 – Qualification
World Championships in Shoe Shining and Shoe Patina 2022 - Qualification The qualifications are open to the finals of the World Championships in Shoe Shining
Educational Video Series – Conditioning Your Leather Shoes
Here is a quick video on how to apply conditioner/renovator to your leather shoes with a brief description of your Do's and Don'ts. Product used:
Shining Museum Calf – With Saphir
Over the years, I have seen a lot of questions about museum calf and how to shine it. Allow me to share a couple of pointers here so that maybe your questions
Saphir X� Crockett & Jones
Two great giants have teamed together to create a special collection of shoe care. Last Winter Crockett & Jones decided that using the French based shoe
The Elegant Oxford – Your Shoe Care Guide
Shoe Care might actually be the biggest and most popular subject in the shoe industry. Back when I used to post a lot more about it, as I was a 'professional'
